Agenda

• Industry Executive on a strategic review of Apple Pay Later covering ecosystem role, merchant and consumer use cases, data-driven underwriting, fraud and privacy design, regulatory readiness, and long-term monetization beyond traditional BNPL margins
• How is Apple positioning Pay Later inside the Wallet ecosystem, and does it act more as a strategic engagement tool across in-app, ecommerce, and subscriptions rather than a standalone credit product?
• Which parts of Pay Later's model drive the most capital efficiency, including first-party identity data, device-level fraud controls, Apple Payments Services' role, and Apple's evolving balance-sheet approach?
• How does Apple balance consumer credit, merchant enablement, and device-driven payments, and where do key tradeoffs emerge across underwriting accuracy, revenue potential, privacy, and regulatory expectations?
• As US credit scrutiny increases, how resilient is Pay Later's underwriting and funding model, and what is the market missing about Apple's ability to monetize trust, ecosystem engagement, and merchant conversion?