InMobi Advertising

Rising acquisition costs called for a new playbook. FxPro leveraged Microsoft Advertising’s Performance Max, with InMobi Advertising driving continuous optimization to unlock scale with efficiency. The impact? ➕48% higher conversions ➖65% lower CPA 🔥 Confident budget expansion for future growth Smarter signals. Better bidding. High-quality financial conversions, powered by Microsoft AI. Read the #SuccessStory here: https://lnkd.in/g5xjV3tD Kseniia Gorkusha Johanna Song | Kay Giza | Mike Luscombe Jacob Joseph | Manjunath Nagaraju | Rohit Dosi | Rukaiya Cutlerywala | Seun Methowe #PerformanceMax

Marketers, ready to close the year with a bang? Microsoft Advertising and InMobi Advertising present The ultimate guide to holiday season marketing in #SoutheastAsia, packed with: 🔍 #Search and click trends across 6 categories in 6 countries  🔥 The latest #insights into ad engagement and device usage in the region 🔋Ideas to supercharge your #HolidayMarketing campaigns Download the report to see what you can add to your campaigns and make the #HolidaySeason more fruitful than ever before: https://inmo.bi/4o7hWXr Johanna Song | Reena Mishra Aditya Varadarajan | Mohan Raj V.

From finding the perfect gift to planning that last getaway, consumers are in full holiday mode. Be part of their journey with InMobi’s ready-to-activate Auction Packages — curated to help advertisers shine where performance meets celebration. Available on our website and the InMobi Buyer Hub, our self-serve deal activation platform, these packages give you complete flexibility to discover and activate deals in just a few clicks. Make the upcoming holiday season perform — where magic meets momentum! Want to get these curated Festive Auction Packages? Contact our team at connect@inmobi.com Wish to explore more Auction Packages across performance, verticals, demographics, and more? Visit our website → https://lnkd.in/gbtGMuHj #InMobi #AuctionPackages #DigitalAdvertising #Programmatic #HolidayMarketing #Christmas #AdTech

Holiday season demand is surging across the Middle East, Turkey, and Africa, and advertisers who tap into cultural nuances, seasonal spikes, and AI-powered optimization are the ones winning. 💡 In our latest #blog, featuring perspectives from Microsoft Advertising's Kay Giza and Mike Luscombe and InMobi Advertising's Jacob Joseph, we explore #ConsumerTrends and the strategies advertisers need to stay relevant and agile during the busiest shopping period of the year. Read on to discover where the biggest #HolidayMarketing opportunities lie this year: https://lnkd.in/gBV3tYbN

#ICYMI: Our team had a great time meeting some of Korea's brightest amazing developers and growth marketers at #GSTAR2025 in #Busan! 🎉 The two days were full of exciting discussions on how to redefine #AppMonetization with InMobi Exchange and #UserAcquisition with InMobi DSP. We look forward to more opportunities to connect and exchange ideas. Gaurav Jain | Ankit Grover | kartik palli 🔜 G-Star Korea | Minseong Lee | yunjung kim | Myungshic Nam | Byunghun Lee #GamingAdvertising

What does the #HolidaySeason promise marketers in the #META region? Answering this is a power-packed research by Microsoft Advertising and InMobi Advertising. Presenting The ultimate guide to holiday season marketing, Middle East, Turkey, and Africa 2025: https://lnkd.in/gAu_QhBn In this report, you will find: 🔍 Yearly and monthly #search and click trends across 6 #retail categories in 5 countries 🎉 #Insights into device usage and ad engagement across formats 💡 #MarketingStrategies for maximizing success this holiday season Download the report to get started and have a winning season! Abdul Najeeb Chakkayil | Imran Akoodie | Jacob Joseph | Janette Hardman | Leicester V. | Mohamed Chahien | Nilay Pinar Yucedag | Priyanka Nambiar | Seun Methowe | Umair Khan

🥊 **InMobi is proud to sponsor Amy O'Malley from T&P as she steps into the ring at Media Fight Night 2025!** This year's event brings together 1,200+ senior media professionals for an unforgettable evening of white-collar boxing, all in support of two incredible charities that are transforming lives through the power of sport. **About the Causes** 🌟 **Carney's Community** serves disadvantaged young people in Wandsworth, Lambeth, and Southwark who face poverty, are in the care system, or have been impacted by gun and knife crime. Through boxing, mentoring, and unconditional long-term support, they help young people off the streets and away from lives of crime and despair, teaching discipline, self-respect, and employable skills. 🌟 **Off The Ropes** empowers children and adults facing mental health challenges through high-energy, non-contact boxing programs. Operating in mental health wards, hospital gyms, and community settings across London and Kent, they help participants build confidence, resilience, and strength while managing mental health symptoms. Both organizations embody the transformative power of boxing to change lives and improve both physical and mental well-being. **Last year, Media Fight Night raised £1.85m—and this year we're aiming even higher.** 💪 **How You Can Help** Support Amy's fight and these vital causes by donating at: https://lnkd.in/eUbMwfRj Every contribution helps provide mentoring, boxing programs, and wraparound support to those who need it most. Let's come together as an industry to make a real difference. Go Amy! 🥊 #MediaFightNight #InMobi #CorporateResponsibility #CarneyCommunity #OffTheRopes #BoxingForGood #MediaIndustry

The marketing community of the Kingdom of Saudi Arabia got together at our first-ever Microsoft Advertising Casual Connect in Riyadh. From real talk about building brands, driving results, and the role of AI, rooted in local context, with Mohammad Hajsaleh and Jacob Joseph in their fireside chat, to how Microsoft Advertising has evolved and how #AI is changing the landscape, it was a memorable morning. Here’s to all the collaboration and connection to follow. Kay Giza | Mike Luscombe Abdul Najeeb Chakkayil | Ibrahim Chaiben | Mohamed Chahien | Rohit Dosi

The holiday rush is here — and so is the opportunity to perform. With InMobi’s ready-to-activate Auction Packages, brands can capture every key retail moment — from Thanksgiving’s early shoppers to Black Friday’s deal seekers and Cyber Monday’s digital buyers. Each package brings performance and moments together — helping brands make every impression count this season. Want to get these curated Festive Auction Packages? Contact our team at connect@inmobi.com Wish to explore more Auction Packages across performance, verticals, demographics, and more? Visit our website → https://lnkd.in/g_M8fPfh #InMobi #AuctionPackages #DigitalAdvertising #Programmatic #HolidayMarketing #BlackFriday #CyberMonday #Thanksgiving #AdTech

We’re thrilled to host our first-ever Microsoft Advertising Casual Connect in Riyadh, a morning of learning, conversations, and connections! ✨ The session will delve into the evolution of Microsoft Advertising and how #AI is transforming the future of digital marketing: from uncovering new growth opportunities for brands in the Kingdom and exploring Ramadan 2026 #insights for impactful #SeasonalMarketing campaigns to an engaging fireside chat and success stories from across the region. We look forward to connecting with Riyadh’s brightest marketing minds and unlocking what’s next. 🚀 Mohammad Hajsaleh Kay Giza | Mike Luscombe Abdul Najeeb Chakkayil | Ibrahim Chaiben | Jacob Joseph | Mohamed Chahien | Rohit Dosi