Healthcare Marketing Services

Marketing in the healthcare industry comes with its own set of unique challenges. HIPAA compliance and a highly competitive landscape mean you need to become your own expert to stand out.

To add to the problem, patients are increasingly doing their own online research and rely on strong online reputations or presence to make decisions.

A one-size-fits-all approach doesn’t work, and to succeed, you need to align with every step of the patient’s journey and use deep expertise as leverage to market successfully.

    Our Comprehensive Healthcare Digital Marketing Services

    Our experience working in the healthcare field has enabled us to develop services that cater to the unique needs of a practice, hospital, or healthcare brand. After consulting with your business, we tailor our services specifically for your most pressing needs.

    Graphics of health-related internet icons overtop a stethoscope that rests on a laptop.

    Healthcare SEO Services

    Our healthcare SEO services are designed to increase your visibility online in search engines, like Google, to connect you with high-intent, local patients.

    Every strategy thoughtfully addresses the way healthcare consumers search and our medical marketing approach optimizes your website structure, enhances your Google Business Profile, and publishes content that answers your patients’ most common health-related questions.

    By driving organic traffic to your site, we help you attract new patients who actively search for the services you offer. Everything builds off the data-driven SEO strategy built specifically for your industry.

    Paid Advertising (PPC) for Healthcare

    You can reach prospective clients with exact precision using strategic paid advertising campaigns. Our healthcare advertising services are built to drive patient acquisition by targeting specific audiences using location, demographics, interests, and search behavior.

    Our team doesn’t just stick to Google; we also scour all places your audience uses, like Bing and social media platforms. We are continually testing and optimizing your ads on these platforms to maximize your return on investment (ROI). With expert management on your side, paid advertising becomes a powerful tool to grow your healthcare practice.

    See How our industry-leading marketing team can help your business

    A healthcare provider managing practice administration and patient growth strategies through digital healthcare marketing.

    What Types of Healthcare Providers Do We Help?

    The Levy Online team has the specialized skills and experience you need to navigate the complex, regulated healthcare landscape. We’ve worked with medical providers nationwide across various specialties to improve local visibility, build patient trust, and drive appointment bookings, including:

    • Dental & Orthodontics
    • Primary Care & Family Medicine
    • Plastic Surgery & Med Spas
    • Urgent Care Centers
    • Dermatology
    • Mental Health & Therapy
    • Chiropractic & Physical Therapy
    • Surgical Centers

    If you’re struggling to attract new patients or establish your authority online while maintaining compliance, Levy Online has the expertise to get you there. Contact us now to learn more about our HIPAA-compliant digital marketing services for healthcare organizations.

    Healthcare Content Marketing Services

    Through highly researched content marketing strategies, your healthcare facility can become a trusted resource in your community. Our healthcare content marketing services share valuable information to engage patients and position your practice as knowledgeable and an authority.

    To do this, our team focuses on producing high-quality and informative blog posts, in-depth articles, compelling patient testimonials, and easy-to-follow health tips. When customers find the content, they immediately build trust with your brand and commit to long-term engagement. Our content methods for healthcare will build deeper connections with your audience and drive meaningful interactions.

    Social Media Marketing for Healthcare Providers

    Your social media presence is an opportunity to connect with your audience on a consistent basis. At Levy Online, we manage your social media channels to foster a strong community and share important updates from your brand.

    Interacting with your audience helps showcase a human side to the practice, and allows team members to feel a larger goal and mission.

    We build patient loyalty through our posts by giving value at every opportunity and converting new followers into actual patients. Our experience gives us a playbook to attract new followers and turn them into new patients.

    Healthcare Website Design and Development

    Your website is often the first impression a new patient has of the practice. They should walk away feeling helped, comforted, and informed. Our job is to design and develop a professional, user-friendly, HIPAA-compliant healthcare website that guides patients directly to the services they need.

    Each site is built with your patients in mind, and they will easily navigate around the site to find key information and book appointments. We know how to naturally and organically encourage users to continue down the site funnel to capture new leads and eventually earn new patients. Your strong online presence starts with a website that works seamlessly for you and your patients.

    Online Reputation Management

    A patient makes a decision whether or not to choose your practice based on reading your reviews. Your online reputation could make or break your business, and that’s why we proactively manage and improve your reviews on platforms, like Healthgrades, Vitals, and Google. We engage with your patients, highlight positive experiences, and encourage satisfied patients to share their feedback.

    A strong online reputation builds trust with people who need healthcare services and rely on well-managed facilities. Stay in control of your public image and position your practice as a reliable and caring provider using Levy Online as your reputation curator.

    Some Of Our Clients

    Why Levy Online Is the Right Partner for Your Healthcare Success

    Levy Online isn’t one of those agencies with generalized marketing knowledge that tries to apply it to any industry. We’ve been deeply committed to helping the healthcare industry for years.

    Our team brings specialized expertise in healthcare digital marketing service nuances, like HIPAA compliance and respectful messaging with sensitive healthcare topics. We understand that successful medical care marketing demands trust and strategies tailored to the patient’s journey.

    Our track record helping practices, hospitals, and healthcare brands achieve successful marketing methods has led to an increase in their patient volume, a stronger online visibility, and consistent revenue growth.

    We believe in a true partnership and choosing Levy Online as your healthcare marketing consultant is gaining access to a team of highly-focused individuals committed to helping your online presence grow with clarity, compliance, and confidence.

    See How our industry-leading marketing team can help your business

    Our Strategic Plan for Your Healthcare Business

    We take a thoughtful and results-driven approach to your healthcare marketing. Our medical marketing agency centers around your specific goals and patient needs. Here is our process for delivering a successful health marketing plan:

    1. Discover and research: We start with an in-depth review of the practice, your market positioning, and current challenges.
    2. Strategic planning: Using our insights, we craft a personalized marketing strategy focused on your objectives and aligned with industry standards and best practices.
    3. Execution and optimization: Our experts implement each tactic with precision and continually optimize your campaign for ROI and performance.
    4. Reporting and analysis: You’ll receive clear, transparent reporting with a detailed analysis to understand why you’re growing and your next steps.

    Levy Online works with you to develop a strategic medical digital marketing partnership that is tailored for healthcare and focused on long-term, sustainable growth.

    Achieve Your Marketing Goals — No-Obligation Consultation

    Your practice is ready to help more patients, and Levy Online is your partner to open up the doors and improve your online visibility. Build long-term trust with the people who are actively looking for someone to help them with their medical needs using our guidance, tools, and proven strategies.

    Ready to develop deeper relationships with your patients and drive growth? Schedule your free, no-obligation healthcare marketing consultation with the best digital marketing service team today.

    See How our industry-leading marketing team can help your business

    FAQ

    We follow strict protocols to protect patient data by avoiding personal health information in ads or tracking, and train our team on HIPAA best practices.

    We’ve worked with a wide range of specialties, including primary care, pediatrics, dermatology, dental, and surgical centers. Our strategies have developed over time and are highly customized to your industry.

    Compliance is one of the biggest differences in healthcare SEO compared with other industries. Marketers must be aware of patient behavior, medical terminology, and potential hot words.

    Depending on your goals and chosen marketing service, you could see results immediately. PPC campaigns start driving traffic within hours of launching. Long-term, sustainable methods, like content marketing, could take three to six months.

    Levy Online often acts as a strategic partner behind the scenes, supporting your in-house efforts with specialized tools, data insights, and healthcare-specific expertise.