Bombora

📊 213% increase in page views. 🎯 Content published while interest climbs, not after it peaks. 💡 Editorial decisions backed by real audience research signals. This is what happens when publishers combine instinct with Intent data. Read how Data Co-op members are reshaping content strategy: https://hubs.ly/Q03WFnnQ0 #B2BPublishing #MediaInnovation #B2BMedia #Publishing

Headed to CES January 6-8? Bombora's Mark Connon, Michael Burton, Ajit Thupil, and Jake Henry will be in Vegas, ready to talk all things buyer Intent, enriched data, adtech, martech, digital audiences, scalable GTM, and more. ➡️Grab time with them here → https://hubs.ly/Q03WXKjR0 #B2Bmarketing #MarTech #AdTech #CES2026

Excited to share that Bombora is a sponsor of this year’s The Media, Audience & Content Marketing Association - MACMA Holiday Extravaganza in New York! Here's to a great day of insights, innovation, and celebrating the industry together.

Highlights from yesterday! We were thrilled to join Jim Squires and the Reddit, Inc. team to talk about the challenges and opportunities of reaching B2B decision makers. Michael Burton explained how Bombora now enables advertisers to target specific companies and their buying group members across billions of relevant conversations on Reddit. A huge bonus to have Christine Li from our Curated Ecosystem Audience anchor partner G2 in the conversation. Our biggest takeaway: as the B2B buying journey gets more complex, the B2B ecosystem becomes even more important than ever. We are grateful for the partnerships that help us collectively solve advertiser challenges. #B2Bmarketing #digitalaudiences #partnership

More big news! Bombora digital audiences are now available on Reddit, Inc. B2B advertisers already know the companies and stakeholders they need to reach. Now, they can reach them where they are having billions of their most influential conversations everyday. Bombora’s off-the-shelf, custom, and Company SurgeⓇ Intent-based audiences make it possible for B2B advertisers to activate the audiences that precisely align to their strategic objectives on Reddit. Watch this video to learn more about the new opportunity this strategic partnership brings to life - and read further details about this exciting partnership here: https://hubs.ly/Q03WCQ-z0 #B2B #DigitalAdvertising #digitalaudiences #b2badvertising

⏱️ Only 10 days until our next webinar: Lead gen decoded: the data-driven launch that engaged a changing market in one year on December 11 at 11 AM EST. In a conversation with Bombora Partner Success Manager 🤘🏻 Nina Interlandi Bell, DATIA K12 Founder & CEO James Callan and will reveal how they launched a new lead generation business in the K–12 education market and scaled it in under a year. 🚀 Discover: → How the team combined human outreach with AI to boost conversion → How Intent data combined with audience signals found an underserved segment → How they prioritized leads based on behavioral patterns and engagement signals Secure your spot today 👉 https://hubs.ly/Q03WgXbz0 #B2BMarketing #IntentData #LeadGeneration #DataDriven #K12Education #B2BPublishers

ICYMI: The B2B ecosystem just got more connected 🔗 Last month we introduced Curated Ecosystem Audiences — a first-of-its-kind solution that brings partner-powered data into ready-to-activate B2B segments. In collaboration with Crunchbase, Definitive Healthcare, G2, and HG Insights, we're turning proprietary B2B data into addressable audiences on platforms like The Trade Desk, DV360, Reddit, and LiveRamp. What this means: ✅ Richer signals from trusted data leaders ✅ Greater flexibility across activation platforms ✅ Unparalleled reach to the accounts that matter This is Bombora connecting the B2B ecosystem to help you reach your prospects and customers — wherever they are. 📖 Read the announcement: https://hubs.ly/Q03VYQLm0 #B2BMarketing #IntentData #AudienceActivation #Bombora #B2BData #ProgrammaticAdvertising #MarTech

📊 Did You Know? The most effective B2B audience segmentations go beyond firmographics and demographics—they layer in real-time Intent signals. When you know which accounts are actively researching solutions in your category, you can deliver timely, relevant messaging that converts. At Bombora, our Company Surge® Intent data reveals which companies are in-market right now. Then our Digital Audiences make those insights deployable...everywhere across your tech stack. Not just big data. Data that lets you do big things. Learn more → https://hubs.ly/Q03VXMgw0 #Intentdata #B2Bmarketing #AudienceSegmentation #GTMStrategy

✅Mark your calendars for our next webinar: Lead gen decoded: the data-driven launch that engaged a changing market in one year on December 11 at 11 AM EST. In a conversation with Bombora Partner Success Manager 🤘🏻 Nina Interlandi Bell, DATIA K12 Founder & CEO James Callan and will reveal how they launched a new lead generation business in the K–12 education market and scaled it in under a year. 🚀 Discover: → How the team combined human outreach with AI to boost conversion → How Intent data combined with audience signals found an underserved segment → How they prioritized leads based on behavioral patterns and engagement signals Secure your spot today 👉 https://hubs.ly/Q03VRKVm0 #B2BMarketing #IntentData #LeadGeneration #DataDriven #K12Education #B2BPublishers

Last month Bloomberg reported "BlackRock Nears $40 Billion Data Center Deal in Bet on AI." Which got us wondering…can Intent data predict if a company is planning a major investment in AI infrastructure? 🔮 We analyzed BlackRock's research patterns across 9 AI-related topics throughout 2025. The data revealed significant surges in Q3—right before the announcement. When we compared BlackRock to other tech companies investing in AI infrastructure, the patterns aligned. See the full analysis here:: https://hubs.ly/Q03VHTYr0 #IntentData #Predictive #AItrends #AI