Capture Higher Ed’s cover photo
Capture Higher Ed

Capture Higher Ed

Education Administration Programs

Louisville, KY 8,909 followers

Make every interaction count.

About us

Capture Higher Ed is a leading enrollment management and marketing firm that helps higher education institutions’ enrollment and advancement organizations make personalized, data-driven, timely and measured connections with prospective students and donors. Powered by the industry’s only Behavioral Intelligence Platform — combining marketing automation, and predictive modeling — Capture’s marketing solutions and expert services are designed to identify, convert and enroll the right students and attract the right donors for colleges and universities. Founded in 2011, Capture has served hundreds of institutions across the country while being recognized by Inc. 5000 as a fastest-growing U.S. company.

Website
http://www.capturehighered.com
Industry
Education Administration Programs
Company size
51-200 employees
Headquarters
Louisville, KY
Type
Privately Held
Founded
2011
Specialties
Enrollment Management, Enrollment Marketing, Student Search, Admissions and Retention, Marketing Automation, and Enrollment Prediction

Locations

Employees at Capture Higher Ed

Updates

  • Alumni gear on. UK vs. UofL rivalry alive. Impromptu karaoke? (Don’t worry team, videos safely tucked away). 😉 We welcomed new faces to Capture, celebrated wins from the past year, and recognized teammates who go above and beyond every day. One thing’s clear: Capture loves college—and our team shows it every day! 💙 College pride check! Tag your alma mater and let’s see those team colors below.

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  • AI can help you work smarter in enrollment marketing… but it can also trip you up if you’re not careful. From privacy concerns to bias to “why does this email sound like a robot wrote it?”, our latest blog covers the pitfalls every campus should keep on their radar. TL;DR: AI + human expertise = 🔥 AI all by itself = 😬 Check it out - https://lnkd.in/eiu4Y9sj

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  • Let’s be honest: more applications don’t always mean more enrollments. Right now, the smartest enrollment teams aren’t chasing volume — they’re focusing on quality. In our latest blog, we dive into 5 proven ways to accelerate high-quality app generation, including: 🎯 Smarter segmentation and personalization 📊 Using intent signals to guide counselor outreach 💡 Retargeting that actually converts 💬 Virtual sessions worth attending ⚡ Streamline the call-to-action and app experience If you’re in that “apps aren’t quite where they should be” moment — this one’s for you. Read it here: https://lnkd.in/eysVQsdK

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  • When your client campaigns surpass Capture benchmarks, you celebrate in true Kentucky style — with a horse and jockey. 😉🐎 We had a blast recognizing our Client Advisory Board members’ success, celebrating campaign wins, and handing out some top honors from the 2025 Educational Advertising Awards. Don't worry! We also treated them to a day at Churchill Downs Racetrack to see some real horses.

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  • What happens in Vegas… could change your enrollment strategy. 😉 We hope to see you at AACRAO SEM! Swing by Booth #619 to see how Capture is helping institutions win big with data-driven, collaborative AI-powered enrollment solutions. Oh, and rumor has it… we brought some shiny new swag you won’t want to miss. 👀

  • This week, we’re thrilled to welcome Capture’s Client Advisory Board to our hometown of Louisville, KY for 3 days of connection, collaboration and celebration. It’s always energizing to bring together our incredible members — sharing insights, exploring new ideas and shaping the future of enrollment marketing together. To our CAB members: thank you for your collaboration, candor, and commitment. You help make Capture better every single day. Here’s to great conversations (and maybe a little 🥃, too)! #Capture #EnrollmentMarketing #HigherEd #ClientAdvisoryBoard #Louisville

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