Lemonlight

Marketers rarely say these things out loud… but we know many believe them. For today’s Hot Take poll, let’s pressure-test the real beliefs shaping today’s video strategies. So: Which controversial opinion do you secretly believe about video marketing? Drop your take👇 https://lnkd.in/gXgxQZFW

Everyone talks about where to invest in 2026, but let’s talk about where not to. We’re back with Hot Take #2 — and today we want your spiciest prediction: Which platform will deliver the worst ROI for video ads next year? Drop your take👇 https://lnkd.in/gTrADqyG

What’s keeping marketers up at night heading into 2026? We’re asking one bold question a day as part of a new "Hot Takes" series — starting with this one: What’s your biggest fear about video marketing in 2026? Drop your take 👇 https://lnkd.in/gHYNQmwu

Each year, we publish our Video Marketing Landscape Report — an in-depth look at the trends, challenges, and strategies shaping how brands use video. Last year, more than 3,000 marketers downloaded the report. This year, we’re taking the conversation further with candid insights, bold predictions, and real-world perspectives from leaders across the industry. If you work in marketing, production, or creative strategy, we’d love your input. The survey only takes a few minutes, and in return, you’ll receive early access to the full 2026 report before it’s released publicly. Add your voice to the industry conversation and help shape where video is headed next. Take the survey below! https://lnkd.in/gGaEhBcA

Let's talk about something that happens every year… November rolls around, and suddenly everyone realizes Q4 is well underway and the holiday promos are breathing down their necks. Timelines shrink. And “rush fees” start piling up. The result? You'll pay hundreds, sometimes thousands more for rushed turnarounds. You'll compromise on creative because there's "no time" to explore better concepts. And you'll settle for whatever production dates are still available, rather than the ones that work best for your campaign. That’s why this year, you should use your remaining Q4 budget to set up 2026 instead. Here's what it looks like when you take advantage of our biggest promotion of the year: - Reserve production in Q4 and apply free credits to your 2026 shoots. - Build a full 2026 content library (product, promo, social, UGC-style, paid variants) before the calendar flips. This is the most efficient way to plan content for next year. Lock it in now, create with breathing room, and launch strong in January. Learn more about our Q4 promo, the free production credits, and how to apply them: https://lnkd.in/gyJvfN_Y

We’re officially a week away from Amazon UnBoxed in Nashville — and we can’t wait to connect with the teams shaping the future of retail and e-commerce. Next Monday, November 10, we’re teaming up with HUMAN and AdRoll to host a private gathering at the Country Music Hall Of Fame and Museum. A relaxed evening with retail and e-comm leaders who are building, testing, and scaling what’s working across Amazon right now. If you’ll be in town and want to join us, there’s still time to request a spot. RSVP here: https://lnkd.in/gb94bsxt See you in Nashville!

We’re getting ready for Amazon UnBoxed in Nashville — and we’re bringing the industry together while we’re there. On Monday, November 10, we’re co-hosting a private event with HUMAN and AdRoll for select retail and e-commerce leaders. Set at the Country Music Hall Of Fame and Museum, it’s an evening designed for meaningful conversations, fresh ideas, and connecting with the people shaping what’s next in the Amazon ecosystem. If you’ll be in town and would like to join us, we’d love to have you. Space is limited to keep the discussions intentional and high-value. RSVP Here: https://lnkd.in/gFRiDnrx Looking forward to seeing so many great teams in Nashville!

Let’s talk about something that sneaks up on every brand eventually… You start noticing your campaigns aren’t landing like they used to. The visuals feel a little dated. The messaging doesn’t quite fit who you are now. A strong brand evolves alongside its audience. But when it doesn’t? Even polished campaigns can stall. Maybe your tone no longer reflects where you’re headed. Maybe competitors have stepped up their storytelling. Or maybe your content just isn’t resonating anymore. That’s when it’s time for a brand refresh, and video is one of the most powerful ways to bring that evolution to life. Here’s how to recognize the signs, and how video can help you reintroduce your brand to the world: 👉 https://lnkd.in/gBpJH-BV

We’re excited to share that Lemonlight has been named a finalist for the #DigidayAIAwards in the Best Internal Use of AI category! Our submission highlights HERO, Lemonlight’s AI-powered video platform that streamlines production from concept to delivery—empowering our team to work faster, smarter, and more creatively than ever. See the full list of finalists here: 🔗https://lnkd.in/enwBCuiN

It's Lemonlight's best promotion of the year! We're offering you EXTRA production credits to stretch your Q4 budget even further. Watch the video to see how it works. Think extra production days to capture more assets, multiple cutdowns for every platform, drone footage, advanced motion graphics, specialty talent, premium wardrobe or makeup, and more! It’s a smart way to maximize this year’s dollars while setting your brand up with content that carries you into 2026. Talk to one of our experts today to see how you can take advantage of this offer by October 31st: https://lnkd.in/gfFdmYCQ