Zipify

Getting more traffic this Q4? Good. Making every visitor more valuable? That’s how you scale. The best e-commerce stores aren't scaling to 9-figures just by getting more clicks, they do it by stacking AOV and LTV at every step of the funnel. Here are 3 of the highest-performing tactics, straight from our 2025 Holiday Cheatsheet: 🎯 1. Gift Finder Quiz Confident shoppers convert faster and spend more. Build a guided shopping experience with a quiz inside Zipify Pages, and watch average cart size climb. 🛍️ 2. Build-a-Bundle Offers Bundles anchor value. Pair your best-sellers into a kit, use tiered pricing to incentivize upgrades, and A/B test variations in OCU to find your top performer before traffic peaks. 🎁 3. Reward Thresholds Use incentives like free shipping or gifts to lift AOV without relying on deep discounts that kill margins. When shoppers see they’re just one small upsell away from their next reward, they usually add it. 🔥 These are just 3 of the 20 tactics inside our holiday playbook. We broke down 20+ plug-and-play strategies to help you: -Increase AOV (without spending more on ads) -Drive repeat purchases -Optimize every stage of your funnel through New Year’s 👉 Download the 2025 Holiday Cheatsheet (it’s free) → https://hubs.la/Q03WXpB80 #upsell #business #ecommerce #growth #marketing #shopify #holidays

💡 The “mystery gift” isn’t just fun, it’s conversion psychology at work. Ezra Firestone swapped a 10% discount popup for a “mystery offer”… and opt-ins jumped 20%. Here’s why it works: ✔️ Curiosity triggers action ✔️ Same value, different framing ✔️ Low cost, high conversion Want to lift AOV or opt-ins? Try a mystery gift on your cart or popup. Watch the clip for the full breakdown.👇 #upsell #business #ecommerce #shopify #marketing #growth

Over 70% of carts are abandoned. That’s why mid-purchase AOV boosters are your secret weapon for saving the sale. When buyers get to checkout and see surprise fees, they bail. But if you flip that moment into progress instead of pain, you can turn hesitation into action, and boost AOV in the process. Here are 2 more revenue plays we’re seeing work right now: 🚚 Free Shipping Threshold Progress Bar “Only $12 away from free shipping!” ✔️ “You’re just $12 away from free shipping!” ✔️ Triggers goal-chasing psychology ✔️ Gets shoppers to spend more without big discounts Unexpected shipping costs = cart killer. Clear progress bars flip it to a win Once you’ve got them leaning in, use urgency to help them take the next step: ⏳ Time-Limited or Scarcity-Based Add-Ons “Add an accessory for 20% off, only 7 left!” ✔️ Creates urgency without sitewide discounts ✔️ Works best with real inventory or countdown ✔️ Use sparingly for max trust + impact 📊 Scarcity lifts click-throughs, but only when it’s real Want to unlock all 9 mid-purchase tactics? 👉 Read the full blog post here: https://hubs.la/Q03WyBXK0 #upsell #business #ecommerce #shopify #marketing

Most customers browse, few actually buy. That’s why mid-purchase AOV boosters are so important. When a shopper is checking out, they’re fully engaged, focused, high intent, ready to buy. It’s one of your best chances to increase order value. Here are two AOV boosters our 9-figure Shopify Plus brands are using: 1. Bundle Upgrade ("Complete the Set") Suggest 2–3 complementary items as a discounted bundle. Think: “Customers who bought this also added…” ✔️ Keeps the customer moving forward ✔️ Feels like smart savings, not an upsell ✔️ Works best with 10–20% off the full set 2. In-Checkout Order Bumps One-click offers added to the checkout page. ✔️ Keep it under 30% of AOV ✔️ Use simple visuals + clear value ✔️ Low friction = high acceptance 📊 Baymard found seamless UX drives more lift than new features 📈 Want all 9 tactics? Read the full blog post on boosting AOV mid-purchase: https://hubs.la/Q03WkSvX0 #shopify #ecommerce #upsell #business #marketing

🛍 New Features to Boost Your BFCM Sales These quick Zipify updates help you make the most of your holiday traffic. Here’s what’s new inside OneClickUpsell (OCU): 1️⃣ Split Test History Dashboard: see all your active tests in one place (OCU Plus users can manage them directly) 2️⃣ 4 Cart Drawer Upgrades: Show more offers, customize layouts, carousels, and buttons for a perfectly branded look 3️⃣ New Pre-Purchase Themes: Choose between Classic or a new Modern theme for your single-offer popups. 4️⃣ Two Popup Layouts: We also added a more compact Horizontal layout with a carousel for your pre-purchase popup offer. 5️⃣ Offer Expiration Windows: Set when Thank You and Order Status page offers expire to sync with your fulfillment schedule And over on Zipify Pages 👇 We’ve launched two new holiday templates for Christmas 🎄 and New Year’s 🥳. Both are professionally designed to help you showcase your seasonal specials, add urgency, and convert more of that holiday traffic into sales. 👉 Explore all November updates here: https://hubs.ly/Q03V--W00 #blackfriday #cybermonday #business #upsell #ecommerce #shopify #marketing

🚨 Shopify brands, want to level up your entire customer journey (not just the checkout)? 📅 Join us LIVE on December 4 @ 2PM EST for Episode 16 of the Ultimate Shopify Customer Journey Series and learn how top brands scale CX that drives real revenue. 🧠 We’ll show you how to: ✅ Be proactive in shaping your customer experience ✅ Break down team silos ✅ Map your journey from first click to retention ✅ Fix friction before it kills conversions This isn’t just another webinar, it’s your 2026 CX playbook. 🎟️ Save your seat: https://hubs.la/Q03VT-gj0 #Shopify #ecommerce #DTC #CX #CustomerExperience #CustomerJourney #ShopifyTips

Automated emails > campaigns. +95% open rates. +300% more revenue per message. Your transactional emails are gold, don’t waste the click. Use that attention to drive the next order before it’s gone. We broke down Emails 1 & 2 in our last post. Now here’s how Shopify Plus brands use Email 3 and 4 to lock in repeat revenue👇 ✔️ Email 3: Complete the Setup Turns “I liked it” into “I bought more”, with low-friction, product-adjacent upsells. - What's Inside: “Finish the set” → Recommend 1–2 accessories or refills, backed by 4.8★ social proof and a free gift unlock CTA. - A/B Test Ideas Accessory vs. refill lead, or countdown timer vs. gift threshold. - Metrics to Track Revenue per 100 orders, upsell take rate, refund rate on second purchase. ✔️ Email 4: Review or Reorder Fork Captures social proof and nudges toward a reorder or gift moment, just before the window closes. - What's Inside: “Quick favor?” → Give two clear actions: Leave a review or get help. Then suggest reorder/gift with loyalty tie-in. - A/B Test Ideas Incentivized vs. thank-you-only review ask, reorder-first vs. gift-first layout. - Metrics to Track Review volume + star average, repeat purchase % by day 30, help ticket rate. Your customers are still paying attention, don’t wait until they aren’t. 👉 Read the full 4-email sequence with Zipify plays + timing tips: https://hubs.la/Q03VTfwC0 #blackfriday #cybermonday #upsell #business #email #shopify

World’s greatest musicians? No. World’s greatest Black Friday rockumentary? You tell us… We may not win any Grammys, but behind the mullets and power ballads is a Hall-of-Fame BFCM training that’s generated over $1 billion in sales. And Ezra Firestone is giving it away—for free. What. A. Legend. So are you ready to ROCK 🤘 …your Black Friday sale? Grab it here: https://hubs.la/Q03VKTWn0

If you're only using order confirmation to say “thanks,” you’re wasting your best email of Q4. Right after the sale is your lowest-friction window to drive the next order, especially when customers are restocking, referring, and gifting. Here’s what to do instead 👇 ✔️ Email 1: Order Confirmed + Micro-Education Your most opened email, perfect for setting expectations and seeding the next touchpoint. - What's Inside “Before it arrives…” → Add 2–3 care/setup tips or a short video to build confidence and reduce support load. - A/B Test Ideas Subject line with vs. without tracking ETA, or try plain-text vs. lightly branded design for trust. - Metrics to Track Open rate, clicks to setup content, and support tickets per 100 orders. ✔️ Email 2: Setup & Success Guide Reduces returns, increases repeat purchases, and opens the door to UGC. - What's Inside Use a “1-2-3 Quick Start,” address common mistakes, and add UGC with a soft cross-sell (“Customers often add…”). - A/B Test Ideas Try GIF vs. video walkthrough, and test UGC placement: top vs. bottom of email. - Metrics to Track Help content CTR, return rate by reason, and time to second purchase. Top brands using this flow are boosting second-purchase rate before Dec 31st. 👉 See the full 4-email breakdown (with Zipify plays + subject lines): https://hubs.la/Q03VKnRF0 #blackfriday #cybermonday #upsell #business #email #ecommerce #shopify #holiday #marketing