How Piston's PR strategy drove business impact with Maverik partnership

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When our client Piston first brought us their seed funding announcement, we secured key features in Trucking Dive and FreightWaves, and every funding newsletter that their investors follow. From there (90 days later), we partnered on their Maverik partnership news campaign. Our team mapped out key audiences across C-store trades, trucking/logistics outlets, and fintech verticals, landing coverage across nearly every major trade outlet on our list including Payments Dive, Trucking Dive, C-Store Dive, CSP Daily News, CStore Decisions, Mass Market Retailers, NACS, and more. Piston's CEO, Vikram Sekhon, reported measurable inbound interest following our latest efforts, proving that strategic partnership announcements can drive real business impact when executed with precision. Check out the full case study to see how we turned back-to-back milestones into sustained market momentum: https://lnkd.in/dhcbCNwb #publicrelations #TechPR #fleetmanagement #fintech #cstorenews #cstore

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Huge thanks to Vikram Sekhon and the Piston team for your willingness to share your experience working with our team! We are so grateful to have you on board and look forward to generating even more momentum moving forward!

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