When RIFD’s co-founder reached out, the challenge was clear: Their strategic position wasn’t landing with investors — and the checks weren’t being written. With little to no budget for a large-scale campaign, we sat down for an intense strategy session. The result? A lean, curated PR campaign that clarified RIFD’s story, highlighted its true strengths, and generated a traffic value of $175,191. The outcome was not only a flood of new investor interest, but even investors who had gone quiet started calling back. 👉 If your startup has the vision but struggles to turn it into investor traction, let’s build the strategy that gets you funded.
How RIFD's PR campaign attracted $175,191 in investor interest
More Relevant Posts
-
Just attended the “How to Bootstrap: Starting and Building Your Startup with Little Capital” workshop hosted by Invest Ottawa, a powerful reminder that resourcefulness often matters more than resources. So many practical takeaways on how to grow smart. From creating revenue-first MVPs to leveraging partnerships and stretching every dollar with purpose, Nick Quain shared insightful strategies and tools. As a founder building ventures like HerMoney Matters, it was a great reminder that impact doesn’t always need big budgets, just clarity, creativity, and consistency.
To view or add a comment, sign in
-
-
Moving fast only works if your foundation can keep up. If the product can’t grow with you, launch-day excitement turns into rebuild costs, lost time, and awkward investor updates. Before you pour more money in, ask yourself these 4 questions. Then read our post with 5 clear steps to build strong from day one, so you don’t just launch fast, you stay ready to grow when it matters. https://ow.ly/8WkY50XgbMj #ProductDevelopment #StartupGrowth #BuildToLast #TechLeadership #ProductStrategy #StartupAdvice #GrowthMindset
To view or add a comment, sign in
-
-
💡 Investor Tip Most People Won’t Tell You: Before you say yes to a Lead Investor — whether as a Founder or Co-Investor — always find out who they’re working with. If you’re a founder, this tells you what kind of network and follow-on strength you’re plugging into. If you’re an investor, it tells you whether there’s enough firepower around the table to create real upside — unless you already bring that network yourself. Because here’s the truth: Exits don’t just happen — they’re orchestrated. 🎯 #StartupSouthX #AngelInvesting #VentureCapital #FounderTips #InvestmentWisdom
To view or add a comment, sign in
-
-
Louis J., ElevenLabs on his approach to video launch strategies: "What I'd usually start doing is like starting with a launch video. Like what is the launch video going to look like and that then determines what we build." Do you know who else does this -> MrBeast "It drowns out everything that doesn't matter so you filter out all the things that don't contribute to that final video to build the launch product." Find the full ep at Viraj Acharya or search: Louis J., ElevenLabs on YouTube This AIEngine x VENTURES 🚀 special is made possible by Dawn Capital, Credo Ventures, Visionaries Club, Sofinnova Partners.
To view or add a comment, sign in
-
What separates a forgettable pitch from one that investors remember? It starts with structure. Problem, solution, traction, and team—in that order. But structure alone isn't enough. The best pitches show deep understanding of customer behaviour. Why does someone choose your product? What drives their decision? When you can answer that clearly, investors lean in. Clarity matters more than polish. If you can explain what you're solving and your early progress in the first few minutes, you've captured attention. Investors see hundreds of decks every week. The pitches that stand out are the ones that tell a memorable story, demonstrate real insight into the problem, and show a team ready for the challenge ahead. Your pitch is more than slides. It's your vision, your understanding, and your ability to communicate why this matters. Ben Armstrong | Archangel Ventures Kate Coffey | Airtree Thea Ngo | Archangel Ventures Noel Paul | Breakthrough Victoria Paul Naphtali | Rampersand Rachel Yang | Giant Leap #StartupPitch #FounderJourney #VentureCapital
What makes a great pitch?
To view or add a comment, sign in
-
Founders ask me all the time: “How much budget should I allocate to outbound?” Here’s the truth → it depends on your ACV and funnel math. But the real mistake? Not investing early enough. Outbound isn’t just about booking calls. It’s can be how you de-risk your startup. Paid design partnerships, before you even write a line of code, are proof the market needs what you’re building. I broke this down in my Rebel Fund webinar on The Biggest Outbound Sales Mistakes Founders Make below 👇 Rebel Fund Alexandra Espinal Fernández
To view or add a comment, sign in
-
Luke and I just spent 4 days meeting 21 of the world's finest investors in San Francisco. Usually, meetings like these are held behind closed doors. But, this time Luigi was there documenting our entire experience. It's been a personal career highlight meeting people with decades of experience backing the best companies in the world. Here are some of the lessons I wish I knew when building my own startup coffeepass: 🤝 When you plan to raise, organise 30+ meetings within a 2-week time window. ⌛ Prepare an elevator pitch (90 seconds) that you'll start every meeting with. 💻 Manage your investor meetings carefully in a database (we use Notion). ✊ Treat investors with respect, but not reverence - they don't live and breathe your product! 😭 You don't have total control over the outcome (hungry judge effect). Time to do it all over again in New York 🗽
To view or add a comment, sign in
-
Want to sell your services to startups without sending 100 cold emails? There’s a backdoor no one talks about. I learned this today from a VC at Venture Atlanta Conference. This year, I’m not knocking on 50 doors. I’m walking through the one door that opens all of them. 🎥 Watch the clip below where I explain why 👇
To view or add a comment, sign in
-
A successful launch doesn’t always mean a successful product. We’ve seen too many founders rush to market, only to find themselves stuck with rebuild costs, lost investor trust, and products that can’t handle growth when it finally arrives. If you want your product to keep working (and winning) six months or even six years after launch, you need strong foundations from day one. In this blog, we break down 5 steps every founder should take to build something that lasts, not just something that looks good on launch day. 👇 Read it here and protect your budget, your reputation, and your future: https://ow.ly/eViH50Xe8UC #ProductDevelopment #StartupAdvice #StartupGrowth #ProductManagement #FounderTips #BuildToLast
To view or add a comment, sign in
-
-
Why is everyone sprinting toward VCs like they’re giving out oxygen masks on a crashing plane? Every other founder’s pitch now sounds like: “Dear VC, invest today or don’t cry later when I’m on my private jet.” Buddy, you don’t even have an MVP that loads without crashing, relax. What happened to building something first? You know—creating, experimenting, actually selling something. The world doesn’t owe your startup a valuation just because you learned to say “runway” and “burn rate.” Try proving yourself before demanding champagne money for soda-level ideas. VCs aren’t your parents. Build. Sell. Then talk. #StartupReality #VCMadness #BuildBeforeYouBeg #EntrepreneurLife
To view or add a comment, sign in
Well done! It’s sometimes hard to put a dollar sign on earned media the way can for advertising but it’s undoubtedly more valuable for b2b brands in this day and age.