Develop your market strategy

Power your market strategy with expert-verified insights

Statista’s all-in-one platform delivers trusted market, consumer, and competitor data, with expert-verified forecasts, so you can build confident market entry and positioning strategies.

Trusted by 30,000+ organizations to shape confident market strategies

KEY CHALLENGES

Frustrated by data gaps holding back your market strategy?

You're not alone. Here’s how Statista helps you overcome common research and strategy challenges.

Lack of trusted insights

Unreliable data can lead to costly missteps. Our expert-verified insights provide a dependable foundation for your strategy.

Inefficient research process

Managing multiple data sources is time-consuming and complex. We bring everything you need into one streamlined platform.

Limited market visibility

A fragmented view can obscure critical insights. We deliver a comprehensive, global perspective on your market.

Uncertain market outlook

Conflicting data makes forecasting risky. Our rigorous approach delivers reliable predictions you can trust.

Success Story

“Statista strengthens our user-focused approach by providing the reliable insights we need for informed strategic decision-making.”

– Nicole Esser, Marketing Intelligence Manager, edding International

Build winning market strategies with trusted insights

Gain a deeper understanding of your target market with expert-verified data

Consolidate data across 190+ country markets to gain a clear, accurate view on your market’s current state, competitive dynamics, and possible gaps.

Access historical data on 1000+ markets to track past shifts and trends
Analyze key KPIs on markets and subsegments across regions
Leverage competitive insights to refine your market position and strategy

Learn how

Predict market shifts with reliable forecasting

Use forecast data to predict future market shifts in revenue, demand, or pricing and keep your strategies agile.

Use 5-year forecasts to anticipate market growth and changes
Rely on expert-verified data to forecast consumer behavior and opportunities
Align your strategy with accurate, actionable predictions from expert analysts

Learn how

Track consumer shifts to shape future demand strategies

Use consumer insights from 3 million interviews to uncover demand drivers and refine messaging across touchpoints.

Dive into 500+ industries and topics to analyze consumer behavior and psychographics
Create detailed audience personas to improve your marketing strategy
Use comprehensive audience reports to better understand what resonates with target groups

Learn how