Leading social media usage reasons in Italy 2024

Published by Thuy D., Nov 25, 2025

As of the third quarter of 2024, almost **** of respondents in Italy used social media for ********************. ****************** was the second most common reason for users in Italy to engage with social media platforms, with **** percent of respondents reporting doing so for this particular reason. Additionally, almost **** percent of respondents reported using social media platforms to **************************************

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Most popular reasons for internet users in Italy to use social media as of 3rd quarter 2024

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Release date

February 2025

Region

Italy

Survey time period

Q3 2024

Age group

16 years and older

Special properties

internet users

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Overview

5

Doing business

7

Market leaders

6

Consumer insights

8

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Topics

Social media usage in ItalySocial mediaSocial media and events in the United StatesSocial media usage in Western EuropeInternet usage in Italy
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* For commercial use only

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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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