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I am trying to determine successful search operations within my website. In my happy flow, I would like to make use of the Engaged Sessions metric thats available within Google Analytics. Is there any available information as to how these are determined? When does GA4 think that a session is "engaged"?

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Engaged sessions refers to a new metric in Google Analytics 4 which is defined by:

  • A session is a period during which a user is engaged with your website or app.
  • An engaged session is a session that meets any of the following criteria: Lasts longer than 10 seconds, has a key event, or has 2 or more screen or page views

The key thing to remember is that, if you mark an event as a key event, this could dramatically impact your engaged sessions if it is something that is relatively minor.

For example, say you have a custom scroll_depth event that fires if a person reaches >50% of a page and mark that as a key event. This would mean every time a user hits 50% or more scroll depth, they would be triggering a key event - thus an engaged session - even though they didn't meet the other two requirements (session >10s long, more than two pages).

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