Stein.

We are beyond excited to announce our fifth AOY win of the year — having been awarded Global Agency of the Year (Silver) at the B2B Marketing Awards! This milestone is yet another testament to the creativity and hard work the team puts in every day to build the world’s most demanded B2B brands. What a way to round out the year! #B2BMarketingAwards

We're thrilled to welcome two exceptional leaders to Stein as Senior Client Partners: Cecile Barrault and David Shaw. David joins us from Ogilvy — where he managed IBM's global account. He’s also led award-winning campaigns for Liberty Mutual, Keurig and Lowe's over his 30-year career. Cecile brings 20 years' experience at Havas CX, Prophet and JWT Beijing, driving innovative strategies and digital experiences for IBM, HPE and major brands across China. Both will help lead our client services strategy and organic growth. This news comes alongside recent momentum for Stein — new client wins, recent Agency of the Year recognition by The Drum and B2B Marketing, and the launch of our Brand-to-Demand Maturity study with Association of National Advertisers. Welcome to the team, Cecile and David! #B2BMarketing #TeamGrowth #BDX

On the back of winning The Drum B2B Agency of the Year two weeks back, we’re proud to share that Stein has been named one of Chief Marketer's Agencies of the Year 2026 — recognizing the most innovative agencies in the industry. Huge credit to our teams and clients who keep raising the bar and proving that bold creativity and a focus on unifying brand and demand can build the world's most demanded B2B brands.

Here’s a reality check:   • Buyers know 80% of their shortlist on Day 1 of their buying journey • 90% ultimately buy from that shortlist • 95% of the buying group have prior experience with shortlisted vendors   In other words: if your brand lacks sufficient visibility and preference on Day 1, you’re already too far behind.   Our new playbook, ‘Winning in the Brand-to-Demand Zone’, created in partnership with 6sense, helps you make (and keep) your brand top-of-mind, relevant and shortlist-ready.   Because when buying begins on Day 1, you don’t get a second chance.   Explore the winning strategies here: https://lnkd.in/e_neXSaf   #B2BMarketing #BrandtoDemand #B2DZone

The holidays are almost here — and that means the IAA North America Holiday Party is right around the corner. Join us Dec. 10 at Glasshouse Chelsea for a great evening – with great people and great energy to support a great cause, Rising Marketing Leaders. We hope to see you there! https://lnkd.in/dVSBkkG9

Gratitude is at the core of great work — and this year, we have plenty of it.    Thankful for our clients, the B2B marketing community and our team that shows up with heart and ambition every day to build the world’s most-demanded B2B brands.    Wishing everyone a warm and restful Thanksgiving. 🍂 

In addition to winning Agency of the Year, we're thrilled to share that we took home 6 other trophies at The Drum B2B Awards! 🎉 A huge thank you to our incredible team and clients who make wins like this possible. Here’s to bold ideas, meaningful work, and even bigger things ahead! ✨

Proud to see WNS’ OUTSMART THE FUTURE brand campaign recognized as one of The Drum’s B2B Editors' Picks. A bold idea launched at a pivotal moment. Thrilled to have partnered with Archana Raghuram and the WNS team on work that truly elevates B2B brand building.

At The Drum's Awards Festival Grand Finale last night in London, Stein was awarded 2025 B2B Agency of the Year! The Drum’s B2B awards competition overall has been the most competitive in its history, with the highest quality work. To have received this recognition is a testament to the entire Stein team — whose ambition, craft and commitment to doing work that matters never wavers. Just as much, it’s a testament to our clients, who trust us to help build the world’s most-demanded B2B brands. Stein has been integral to the incredible momentum in B2B — and the continuous advancement of B2B creativity around the world. Our thanks to the jury for this recognition. We are honored. And we are animated by the ongoing pursuit of what’s possible when brand and demand work as one. #BDX #B2BMarketing #BrandtoDemand #DrumMarketingAwards

What does the future of B2B branding look like as human emotion takes center stage? At the International Advertising Association Global B2B Brand Summit, Marcelo Amstalden Möller of Wolters Kluwer joined Gregory Yates of Goldcast to discuss how B2B brands are moving beyond transactional messaging to build real human connection. Marcelo shared why emotional relevance, sensory storytelling, and personalized communication are becoming essential differentiators — and how AI will accelerate this shift by enabling tailored content, faster testing, and more effective engagement across buying committees. Watch the full interview to hear Marcelo’s insights. Special thanks to Goldcast for producing the Summit interviews. #B2BMarketing #BrandStrategy #B2BBranding